Understanding clicks

What counts as a click, and how plan limits actually work.

A click is logged each time someone follows one of your short URLs, before they're redirected on to your destination. Bot and automated traffic is filtered out automatically, so what you see is real visitor activity.

Plan limits aren't a "clicks" limit

Your plan doesn't cap how many clicks you can receive - it caps how many things you can create (links, videos, Bio Links pages, Smart Pick products, custom domains). Clicking is always unlimited; creating more than your plan allows is what triggers an upgrade prompt. See How usage limits work for the exact breakdown.