A link on a custom domain can't resolve until that domain shows Verified in Settings → Domains - links on a domain still Pending or Activating won't work yet, even if the link itself is set up correctly.

If the domain is Verified and the link still doesn't resolve, see My link returns 404 for other causes.

Analytics are delayed - Expected lag, not lost data.
My analytics isn't updating - Give it a few minutes - dashboard views can lag slightly.
My analytics look wrong - Clicks not showing, delayed data, or numbers that don't match another tool.
Attribution isn't working - Usually means the link isn't attached to the video yet.

Branded link isn't resolving

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