App redirects
Send mobile visitors straight into your app instead of a browser.
App redirects are a separate setting from device redirect rules - instead of pointing to a different URL, they open your actual app (Android package or iOS URL scheme) when a visitor taps the link from a phone that has it installed, falling back to the normal destination when it doesn't.
This is a Growth-plan feature. On lower plans, the setting is visible but locked with an upgrade prompt.
To prompt visitors out of Instagram, TikTok, or Facebook's built-in browser into Safari or Chrome, see Open in native browser - a different setting.
Related articles
Bulk actions - Select multiple links and delete them in one action.
How to change a destination URL - Edit it directly, or schedule a future swap.
How to create a branded short link - Connect your domain first, then pick it when creating a link.
How to create a link - Name, destination, optional branded domain, optional custom slug.