UTM parameters, redirect checker, custom domains
Auto UTM tagging and smart redirect rules.
Auto UTM parameters
GoloLink can automatically append utm_source, utm_medium, utm_campaign, utm_term, and utm_content to your destination URL when someone clicks your short link — so tools like Google Analytics or Shopify also see the traffic source, without you hand-building tracking URLs.
If your destination URL already has UTM parameters, you choose whether GoloLink replaces them or keeps the existing ones. You can preview and build these manually too, with the UTM Builder tool.
Smart Redirects
Beyond a plain redirect, a link can carry rules that change where it sends people:
- Geo redirect rules — send visitors in different countries to different destinations.
- Device redirect rules — send mobile vs. desktop visitors to different destinations.
- Scheduled destination swap — change where a link points at a future date (useful for time-limited promos without editing the video description again).
Every hop is still logged, regardless of which rule fired.
Checking a redirect chain
If a destination URL redirects through several hops before landing (common with affiliate networks), use the Redirect Checker to see the full chain and confirm where a link actually ends up.